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Browsing College of Arts & Sciences by Author "Tucker, Lewis"
Now showing items 1-4 of 4
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A Theoretical Approach to the Study of Wasta
(2014)The phenomenon of Wasta (aka Vitamin W) in the Arab culture is almost as old as the culture itself. Wasta is commonly described in terms of the ability of individuals to influence others through powerful social contacts. ... -
PWasta: The Hidden P in the Marketing Mix
(May 2015) -
The use of Vignettes to Measure the Dynamics of Wasta
(2014)Wasta is commonly viewed in the context of influence or powerful social connections to which an individual has access. Although, much has been written about the phenomenon it has for the most part been unstructured and ...