Browsing College of Business & Economics by Subject "Bass model; national culture; Arab States; MENA region; diffusion of innovations"
Now showing items 1-1 of 1
-
An exploratory examination of the influence of national culture on cross national diffusion: A case study on the MENA region
(Taylor & Francis, 2022-01-26)The purpose of this paper is to determine whether country-specific variables can explain differences in diffusion patterns observed across countries from the MENA region. Specifically, we examine the relationship of several ...
